PARLER: WILL THE NEW ECHO CHAMBER LAST?The 2020 presidential campaigns percolated with partisanship in the United States, sparking a straight divide between conservative and…Dec 5, 2020Dec 5, 2020
Getting social with SXSWThe iconic South by Southwest (SXSW) festival was launched in Austin, Texas in 1987 as a way to coalesce the worlds of music, film and…Nov 21, 2020Nov 21, 2020
CMP: THE BLUEPRINT FOR A CRISISImagine this: a member of your social media team mistakenly tweets from the company account, telling your thousands of followers all about…Nov 8, 2020Nov 8, 2020
Analytics: The Highlight Reel of Social MediaSocial media gives brands an extraordinary opportunity to connect directly with audiences today. Carpe diem! Because nowhere in the…Oct 31, 2020Oct 31, 2020
Best Practice: The Sleepy Runner’s AwakeningGrowing “The Sleepy Runner” personal interest profile has been very similar to nurturing greens from seedling to plant. Both are really a…Oct 25, 2020Oct 25, 2020
Crush it with social media management tools!Time is money. That’s a popular sentiment echoed in the halls by those who depend on social media management tools to get things done. And…Oct 17, 2020Oct 17, 2020
Crowdsourcing: It takes a village!Social media brainstorming sessions can sometimes be a little robotic. It’s the same people, in the same (Zoom) room, day after day…Oct 11, 2020Oct 11, 2020
How New Scooters 4 Less can SWOT itCollin Austin has an infectious energy about him. The brains behind Gainesville’s leading scooter dealership, New Scooters 4 Less, has…Oct 5, 2020Oct 5, 2020
The Power of SWOTA SWOT analysis is one of the of most important tools in the box that brands and their social media managers can leverage in pursuit of a…Sep 27, 2020Sep 27, 2020
ANALYSIS: NIKE GETS CRAZIERThe Nike brand has become synonymous with being socially progressive. Its campaigns for the past 25 years have solidified that intention…Sep 20, 2020Sep 20, 2020
